BTS | RESORT 24’
Embark on a journey behind the lens of our latest campaign, shot against the iconic backdrop of Bondi Beach, the very essence of our brand’s heritage and inspiration.
Orchestrated by Kelvin Harries, embracing a style that was quirky, bold, playful and rhythmically dynamic. Harries’ keen eye for styling and art direction infused the project with an eclectic energy that resonated throughout.
Amidst the scene, Bondi locals also spontaneously claimed
their moments in the spotlight, adding to the vibrant atmosphere.
Sarah Laidlaw’s artistic direction on hair and makeup perfectly completed our collection. She expertly wove intricate braids through our models’ hair and imparted a natural, sun-kissed glow, adding to the overall aesthetic of the shoot.
In an ode to the Aussie summer, a colossal blow-up lobster and a homemade sausage sandwich took centre stage, embodying the spirit of the season.
Captured by Drew English, every shot encompasses the brands details and innovative aesthetic.
IT TAKES AN ARMY!
A special thank you to all the crew that assisted in making the collection come to life.
